---
title: What to expect at the 2019 Align Growth Summit
description: Align Technology Growth Summit held in Berlin is a three-day event aimed at exploring digital dentistry & how this concept can improve patient experience.
---

[DSD News ](https://media.digitalsmiledesign.com/news)

# [What to expect at the 2019 Align Growth Summit](https://media.digitalsmiledesign.com/news/what-to-expect-at-the-2019-align-growth-summit)

 Written by [Christian Coachman](https://media.digitalsmiledesign.com/news/author/christian-coachman) | Jul 3, 2019 4:38:14 PM

<https://www.instagram.com/chriscoachman/?hl=en>

The **[2019 Align Technology Growth Summit](https://aligngrowthsummit.com/)** takes place in **Berlin, Germany on July 4-6.** Align Technology is a global medical device company and owns brands such as Invisalign and** [iTero](https://media.digitalsmiledesign.com/business-marketing/four-things-to-know-about-the-itero-element-5d)**. Christian Coachman attended the 2018 Align Technology Growth Summit held in Copenhagen and found it to be an **inspiring and unique experience in exploring the future of digital dentistry.**

He explains why is looking forward to attending the **tech giant’s latest industry-leading event. **

# **

**For updates from the Align Summit, follow me [here.](https://www.instagram.com/chriscoachman/?hl=en)**

## **What is the Align Growth Summit?**

This **three day summit** is an opportunity for dentists from across Europe, leaders in their field, to come together in a **dynamic and educational networking summit**. The Align Technology Growth Summit is a chance for you to meet with, and hear from, **world-class inspiring speakers and dentists**. We will explore the **future of dentistry** across Europe; from emerging trends to how to elevate your patients’ experience, move your career and practice forward in an intense three days in the beautiful surroundings of Berlin.

 

<https://www.instagram.com/chriscoachman/?hl=en>

 

I am really excited about this unique event, only because of the **networking possibilities** but also because Align are bringing speakers to talk on dentistry, **about innovation and how to be ready for the future**. Here are four reasons that I’m thrilled to be attending:

### **1. To understand what's coming in dentistry**

Align uses a quote from David Bowie that sums up the take-home message from the **2018 Align Technology Growth Sum****mit: ***“Tomorrow belongs to those who can hear it coming”*

That is exactly what the event speakers, myself included, will be discussing; **we all want to understand what is coming in dentistry.** This is an opportunity to **be a part of a discussion that explores the future**, to be ahead of other dentists and to understand where **[Digital Smile Design ](https://www.digitalsmiledesign.com/)**is headed.

### **2. World-leading speakers**

With a world-class calibre of speakers, this is a **great opportunity to be inspired, challenged and get practical ideas to improve your dental clinic and career.** It’s hard to pick out highlights from such a packed program, but here are a few speakers you would you would not expect to see at a dental conference:

- **Dr Bertalan Mesko, PHD** - Known as **[The Medical Futurist](https://medicalfuturist.com/about/bertalan-mesko)**, Dr Mesko is an expert speaker on how science fiction technologies can become a reality in medicine and in healthcare. 
- **Julias van de Laar** - Julius is a **[leading international political strategist](https://www.juliusvandelaar.com/english)** and famously worked on the former US President Barack Obama's presidential campaign. He will be speaking on **strategies for winning and authentic messages to mobilize your audience**. 
- **Ruby Wax** - Ruby is a former entertainer who is now a **specialist in human psychology and behaviour**. She will be delivering a **vital lecture on [mindfulness](https://www.time-to-change.org.uk/news-media/celebrity-supporters/ruby-wax) **and how to **stay sane** in a profession with high levels of anxiety and depression. 

<https://www.instagram.com/chriscoachman/?hl=en>

### 3. Networking with other dentists

It’s not just the speakers on the podium who are leading dentists - the audience are too! The Growth Summit is as much about the conversations you have over coffee (and wine!) as it is about the speakers who deliver lectures. I’m **looking forward to being inspired** by hanging out with **like-minded forward-thinking dentists.**

<https://www.instagram.com/chriscoachman/?hl=en>

### 4. Inspiring location

**Every Align Technology Growth Summit starts and ends in style.** On the first evening, we will be treated to a Pre-Summit Dinner. In the surroundings of the stunning Pullman Hotel Berlin Schweizerhof. On the final evening, we will experience a luxurious Gala Dinner at the Classic Remise, complete with a red carpet and vintage car exhibition.

<https://www.instagram.com/chriscoachman/?hl=en>

## What will I be presenting?

I am looking forward to presenting on the Saturday program. My topic is **DSD, iTero and Invisalign Integration: A New Era.** I will be talking about the DSD, iTero and Invisalign integration from a different perspective this time. I’m going to share the technological integration of DSD with Align technology from **the perspective of the ten most important concepts that changed my career and professional work.**

I am going to be talking about integration utilising:

- **Storytelling Technique** - How to connect with patients 
- **Asynchronous Communication - I**n digital smile design
- **The ‘first movers advantage’** - How this concept can help you grow
- **The Beginner’s Mind** - How to improve with this idea
- **Understanding Exit Strategy** - How to create perceived value and real value in our business
- **Synchronicity** - How this concept is shaping my decisions in my personal and professional life
- **Reverse Engineering -** How this is the perfect way to explain facial driven dentistry and facial driven comprehensive treatment planning
- **Natural Algorithms **- The concept that is changing restorative dentistry
- **Inbound Marketing -** How to use this concept to attract the people we want
- **3D Quality Control** - The concept we are creating with DSD and Align

[View full post](https://media.digitalsmiledesign.com/news/what-to-expect-at-the-2019-align-growth-summit)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Christian Coachman"
  },
  "dateModified" : "2020-02-13T11:55:07.998Z",
  "datePublished" : "2019-07-03T16:38:14Z",
  "headline" : "What to expect at the 2019 Align Growth Summit",
  "image" : {
    "@type" : "ImageObject",
    "height" : 656,
    "url" : "https://cdn2.hubspot.net/hubfs/3439767/David%20Bowie%20Growth%20Summit.jpg",
    "width" : 1280
  },
  "mainEntityOfPage" : "https://media.digitalsmiledesign.com/news/what-to-expect-at-the-2019-align-growth-summit",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "DSD News"
  }
}
```