--- title: Christian Coachman's Thoughts | DSD description: DSD | Digital Smile Design founder and CEO Christian Coachman shares his valuable thoughts as to how modern dentistry is evolving and making a change. --- [![DSD_MAINBRAND_LOGO-02-1](https://media.digitalsmiledesign.com/hubfs/DSD_MAINBRAND_LOGO-02-1.svg "DSD_MAINBRAND_LOGO-02-1")](https://www.digitalsmiledesign.com/) # [CHRISTIAN'S THOUGHTS](https://media.digitalsmiledesign.com/christian-coachman-thoughts) 7 min read [DSD Courses](https://media.digitalsmiledesign.com/christian-coachman-thoughts/topic/dsd-courses) - May 26, 2021 ## [49 reasons why DSD Residency 1 is your best investment in dental education](https://media.digitalsmiledesign.com/christian-coachman-thoughts/49-reasons-why-dsd-residency-1-is-your-best-investment-in-dental-education) Over the years, our flagship DSD Residency 1 course has united like-minded clinicians worldwide who share a dream of dentistry being more than a job that pays the bills. Based on participant feedback, this career-refreshing... [Read More](https://media.digitalsmiledesign.com/christian-coachman-thoughts/49-reasons-why-dsd-residency-1-is-your-best-investment-in-dental-education) 8 min read [DSDMARKETING](https://media.digitalsmiledesign.com/christian-coachman-thoughts/topic/dsdmarketing) - Jan 29, 2020 ## [4 ways to bring storytelling into your clinic’s interior design](https://media.digitalsmiledesign.com/christian-coachman-thoughts/ways-bring-storytelling-into-your-clinics-interior-design) In a recent episode of Coffeebreak with Coachman, Christian had the chance to chat with Pouyan Mehdizadeh, founder of design and architecture firm House of Amud. After first being introduced to DSD in 2017, Pouyan is now ... [Read More](https://media.digitalsmiledesign.com/christian-coachman-thoughts/ways-bring-storytelling-into-your-clinics-interior-design) 6 min read [Digital Smile Design](https://media.digitalsmiledesign.com/christian-coachman-thoughts/topic/digital-smile-design) - Nov 19, 2019 ## [Spoiler alert: Patients are not looking for perfection](https://media.digitalsmiledesign.com/christian-coachman-thoughts/spoiler-alert-patients-are-not-looking-for-perfection) When it comes to smile design projects, patients are not actually looking for perfection. This statement may surprise you. I have noticed a growing trend in dentistry towards synthetic smiles that are perfectly symmetrical,... [Read More](https://media.digitalsmiledesign.com/christian-coachman-thoughts/spoiler-alert-patients-are-not-looking-for-perfection) 9 min read [Christian Coachman](https://media.digitalsmiledesign.com/christian-coachman-thoughts/topic/christian-coachman) - Nov 5, 2019 ## [Are you wired like a ‘Thought Organizer’?](https://media.digitalsmiledesign.com/christian-coachman-thoughts/are-you-wired-like-a-thought-organizer) Do you ever wonder why do we do things the way we do? How do we explain the reasons why we think the way we think? If we can understand this, we can become better teachers. If we want to teach the way we do something, just... 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