---
title: DSD Business & Marketing Blog (2)
description: Digital Smile Design introduces new ways to perform business whilst changing the face of modern dentistry. Read our latest blogs to find out more.  (2)
---

[![DSD_MAINBRAND_LOGO-02-1](https://media.digitalsmiledesign.com/hubfs/DSD_MAINBRAND_LOGO-02-1.svg "DSD_MAINBRAND_LOGO-02-1")](https://www.digitalsmiledesign.com/)

# [BUSINESS & MARKETING BLOG](https://media.digitalsmiledesign.com/business-marketing)

 5 min read

[Dr. Christian Coachman](https://media.digitalsmiledesign.com/business-marketing/topic/dr-christian-coachman) - Feb 11, 2020

## [Why we love Emotional Presentations (and your patients do too!)](https://media.digitalsmiledesign.com/business-marketing/why-we-love-emotional-presentations)

The motivational mock up is a hallmark of the Digital Smile Design philosophy that has fundamentally changed dentistry. Now, like never before, patients are able to see, feel and experience the life-changing impact of their new...

[Read More](https://media.digitalsmiledesign.com/business-marketing/why-we-love-emotional-presentations)

 8 min read

[DSD Coordinator](https://media.digitalsmiledesign.com/business-marketing/topic/dsd-coordinator) - Jan 23, 2020

## [The one thing every dental clinic can do in 2020 to thrive with DSD](https://media.digitalsmiledesign.com/business-marketing/the-one-thing-every-dental-clinic-can-do-to-thrive-with-dsd)

What are your Digital Smile Design goals for this year? Are you looking to improve the efficiency of your digital and clinical workflows or the overall experience you provide for your patients? Perhaps you’d like to focus on...

[Read More](https://media.digitalsmiledesign.com/business-marketing/the-one-thing-every-dental-clinic-can-do-to-thrive-with-dsd)

 8 min read

[Christian Coachman](https://media.digitalsmiledesign.com/business-marketing/topic/christian-coachman) - Oct 31, 2019

## [DSD Clinic insights: Understanding digital workflows first](https://media.digitalsmiledesign.com/business-marketing/dsd-clinic-insights-understanding-digital-workflows-first)

At Digital Smile Design, we are proud of our ever-growing international network of DSD clinics. All the clinicians which form part of the DSD Clinic family do excellent work delivering our innovative concept for patients in...

[Read More](https://media.digitalsmiledesign.com/business-marketing/dsd-clinic-insights-understanding-digital-workflows-first)

 10 min read

[Digital Smile Design](https://media.digitalsmiledesign.com/business-marketing/topic/digital-smile-design) - Oct 25, 2019

## [The journey of continuous improvement: inside a DSD Clinic](https://media.digitalsmiledesign.com/business-marketing/journey-of-continuous-improvement-inside-a-dsd-clinic)

If you spend just a few minutes in the company of Dr Sheena Sood, it will come as no surprise that she decided to put her CEREC milling unit in her waiting room. “It's very pretty; it's in a nice little enclosed case. I got my...

[Read More](https://media.digitalsmiledesign.com/business-marketing/journey-of-continuous-improvement-inside-a-dsd-clinic)

 6 min read

[Digital Smile Design](https://media.digitalsmiledesign.com/business-marketing/topic/digital-smile-design) - Oct 23, 2019

## [Aspire to become a DSD Clinic](https://media.digitalsmiledesign.com/business-marketing/how-to-become-a-dsd-clinic)

The ultimate goal of a DSD Clinic is to bring more smile design patients through the door. We have created this clinic pathway for dentists because we understand the investment of time and energy that is required to adopt DSD...

[Read More](https://media.digitalsmiledesign.com/business-marketing/how-to-become-a-dsd-clinic)

 11 min read

[Christian Coachman](https://media.digitalsmiledesign.com/business-marketing/topic/christian-coachman) - Oct 17, 2019

## [A dentist’s guide to incorporating an intraoral scanner in your clinic](https://media.digitalsmiledesign.com/business-marketing/christian-coachman-in-conversation-with-ingo-baresel)

In the latest episode of Coffee Break with Coachman, a series of video interviews between Christian Coachman and other influential personalities and thought leaders in the dental industry, Christian spoke with Dr Ingo Baresel...

[Read More](https://media.digitalsmiledesign.com/business-marketing/christian-coachman-in-conversation-with-ingo-baresel)

 6 min read

[Intraoral Scanner](https://media.digitalsmiledesign.com/business-marketing/topic/intraoral-scanner) - Jul 2, 2019

## [4 things to know about the iTero Element 5D](https://media.digitalsmiledesign.com/business-marketing/four-things-to-know-about-the-itero-element-5d)

When DSD Founder and CEO, Christian Coachman, visited the Align Technology headquarters in São Paulo, Brazil to learn more about the iTero Element 5D intraoral scanner, he gained some valuable insight into how this technology...

[Read More](https://media.digitalsmiledesign.com/business-marketing/four-things-to-know-about-the-itero-element-5d)

 5 min read

[Digital Smile Design](https://media.digitalsmiledesign.com/business-marketing/topic/digital-smile-design) - Jul 2, 2019

## [5 compelling reasons to go digital when rehabilitating smiles](https://media.digitalsmiledesign.com/business-marketing/five-compelling-reasons-to-go-digital-when-rehabilitating-smiles)

How do we rehabilitate a smile? The discussion of going digital versus handmade is a big one in the dental community at the moment. With me being the founder and CEO of the Digital Smile Design company, it’s no secret where my...

[Read More](https://media.digitalsmiledesign.com/business-marketing/five-compelling-reasons-to-go-digital-when-rehabilitating-smiles)

 4 min read

[Digital Smile Design](https://media.digitalsmiledesign.com/business-marketing/topic/digital-smile-design) - Jun 29, 2019

## [The number 1 way to stay ahead of the game in dentistry](https://media.digitalsmiledesign.com/business-marketing/the-number-one-way-to-stay-ahead-of-the-game-in-dentistry)

DSD Founder and CEO, Christian Coachman, was interviewed at the 2018 Align Growth Summit in Copenhagen about the trajectory of his career and what dental technology has been game-changing in recent years.

[Read More](https://media.digitalsmiledesign.com/business-marketing/the-number-one-way-to-stay-ahead-of-the-game-in-dentistry)

 4 min read

[Digital Smile Design](https://media.digitalsmiledesign.com/business-marketing/topic/digital-smile-design) - Jun 28, 2019

## [What happens at a DSD Residency 2 course?](https://media.digitalsmiledesign.com/business-marketing/what-happens-at-a-dsd-residency-two-course)

DSD runs a Residency 2 course every year in São Paulo in Brazil, an intense week of live treatment planning with Christian Coachman and the DSD Team within an established DSD Clinic setting. Described as an Over-The-Shoulder,...

[Read More](https://media.digitalsmiledesign.com/business-marketing/what-happens-at-a-dsd-residency-two-course)

[Content Title](https://media.digitalsmiledesign.com/business-marketing/page/2#)

Description

### Categories

- [Digital Smile Design (15)](https://media.digitalsmiledesign.com/business-marketing/tag/digital-smile-design)
- [Coffee Break With Coachman (7)](https://media.digitalsmiledesign.com/business-marketing/tag/coffee-break-with-coachman)
- [Interview (7)](https://media.digitalsmiledesign.com/business-marketing/tag/interview)
- [DSD (5)](https://media.digitalsmiledesign.com/business-marketing/tag/dsd)
- [DSD Clinic (5)](https://media.digitalsmiledesign.com/business-marketing/tag/dsd-clinic)
- [Christian Coachman (4)](https://media.digitalsmiledesign.com/business-marketing/tag/christian-coachman)
- [Align (3)](https://media.digitalsmiledesign.com/business-marketing/tag/align)
- [DSD Coordinator (3)](https://media.digitalsmiledesign.com/business-marketing/tag/dsd-coordinator)
- [Dr. Christian Coachman (3)](https://media.digitalsmiledesign.com/business-marketing/tag/dr-christian-coachman)
- [Intraoral Scanner (3)](https://media.digitalsmiledesign.com/business-marketing/tag/intraoral-scanner)
- [iTero (3)](https://media.digitalsmiledesign.com/business-marketing/tag/itero)
- [2D Smile Design Project (2)](https://media.digitalsmiledesign.com/business-marketing/tag/2d-smile-design-project)
- [Align Technology (2)](https://media.digitalsmiledesign.com/business-marketing/tag/align-technology)
- [Clinics (2)](https://media.digitalsmiledesign.com/business-marketing/tag/clinics)
- [Dentistry (2)](https://media.digitalsmiledesign.com/business-marketing/tag/dentistry)
- [Invisalign (2)](https://media.digitalsmiledesign.com/business-marketing/tag/invisalign)
- [Smile Designer (2)](https://media.digitalsmiledesign.com/business-marketing/tag/smile-designer)
- [Treatment Planning (2)](https://media.digitalsmiledesign.com/business-marketing/tag/treatment-planning)
- [dental industry (2)](https://media.digitalsmiledesign.com/business-marketing/tag/dental-industry)
- [2D Digital Smile Design (1)](https://media.digitalsmiledesign.com/business-marketing/tag/2d-digital-smile-design)
- [3D digital facial analysis (1)](https://media.digitalsmiledesign.com/business-marketing/tag/3d-digital-facial-analysis)
- [4D dentistry (1)](https://media.digitalsmiledesign.com/business-marketing/tag/4d-dentistry)
- [Business Strategy (1)](https://media.digitalsmiledesign.com/business-marketing/tag/business-strategy)
- [CAD/CAM Systems (1)](https://media.digitalsmiledesign.com/business-marketing/tag/cad-cam-systems)
- [COVID-19 (1)](https://media.digitalsmiledesign.com/business-marketing/tag/covid-19)
- [Clincheck (1)](https://media.digitalsmiledesign.com/business-marketing/tag/clincheck)
- [DSD Community (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dsd-community)
- [DSD Courses (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dsd-courses)
- [DSD Magazine (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dsd-magazine)
- [DSD Residency (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dsd-residency)
- [DSD implementation (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dsd-implementation)
- [DSDMARKETING (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dsdmarketing)
- [Dental Business (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dental-business)
- [Dental Clinic (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dental-clinic)
- [Digital Dentistry (1)](https://media.digitalsmiledesign.com/business-marketing/tag/digital-dentistry)
- [Dr Livia Moretti (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dr-livia-moretti)
- [Dr. Marcelo Calamita (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dr-marcelo-calamita)
- [Dr. Nelson Silva (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dr-nelson-silva)
- [Emotional Presentation (1)](https://media.digitalsmiledesign.com/business-marketing/tag/emotional-presentation)
- [Esthetics (1)](https://media.digitalsmiledesign.com/business-marketing/tag/esthetics)
- [GNYDM (1)](https://media.digitalsmiledesign.com/business-marketing/tag/gnydm)
- [HOLISTIC DENTISTRY FLOW (1)](https://media.digitalsmiledesign.com/business-marketing/tag/holistic-dentistry-flow)
- [Ingo Baresel (1)](https://media.digitalsmiledesign.com/business-marketing/tag/ingo-baresel)
- [Itero Technology (1)](https://media.digitalsmiledesign.com/business-marketing/tag/itero-technology)
- [Jesús Creagh (1)](https://media.digitalsmiledesign.com/business-marketing/tag/jesús-creagh)
- [Lite Dentistry (1)](https://media.digitalsmiledesign.com/business-marketing/tag/lite-dentistry)
- [Pandemic (1)](https://media.digitalsmiledesign.com/business-marketing/tag/pandemic)
- [SMILE DESIGN (1)](https://media.digitalsmiledesign.com/business-marketing/tag/smile-design)
- [Storylines (1)](https://media.digitalsmiledesign.com/business-marketing/tag/storylines)
- [The Smile Design Process (1)](https://media.digitalsmiledesign.com/business-marketing/tag/the-smile-design-process)
- [biosafety (1)](https://media.digitalsmiledesign.com/business-marketing/tag/biosafety)
- [cavity diagnosis (1)](https://media.digitalsmiledesign.com/business-marketing/tag/cavity-diagnosis)
- [clinical career (1)](https://media.digitalsmiledesign.com/business-marketing/tag/clinical-career)
- [dental advice (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dental-advice)
- [dental equipment (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dental-equipment)
- [dental opinion (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dental-opinion)
- [dentistry learning (1)](https://media.digitalsmiledesign.com/business-marketing/tag/dentistry-learning)
- [diagnostics (1)](https://media.digitalsmiledesign.com/business-marketing/tag/diagnostics)
- [digital impressions (1)](https://media.digitalsmiledesign.com/business-marketing/tag/digital-impressions)
- [facially-driven design (1)](https://media.digitalsmiledesign.com/business-marketing/tag/facially-driven-design)
- [high tech (1)](https://media.digitalsmiledesign.com/business-marketing/tag/high-tech)
- [iTero OnDemand (1)](https://media.digitalsmiledesign.com/business-marketing/tag/itero-ondemand)
- [iTero® Element Scanners (1)](https://media.digitalsmiledesign.com/business-marketing/tag/itero-element-scanners)
- [intraoral imaging (1)](https://media.digitalsmiledesign.com/business-marketing/tag/intraoral-imaging)
- [jaw imaging (1)](https://media.digitalsmiledesign.com/business-marketing/tag/jaw-imaging)
- [orthodontist (1)](https://media.digitalsmiledesign.com/business-marketing/tag/orthodontist)
- [patient communication (1)](https://media.digitalsmiledesign.com/business-marketing/tag/patient-communication)
- [podcast (1)](https://media.digitalsmiledesign.com/business-marketing/tag/podcast)
- [tooth wear (1)](https://media.digitalsmiledesign.com/business-marketing/tag/tooth-wear)
- [treatment forecasting (1)](https://media.digitalsmiledesign.com/business-marketing/tag/treatment-forecasting)
- [worn detention (1)](https://media.digitalsmiledesign.com/business-marketing/tag/worn-detention)

[See all](https://media.digitalsmiledesign.com/business-marketing/page/2#)

### Popular Post

[ 6 Smile Design Cases ](https://media.digitalsmiledesign.com/business-marketing/six-smile-design-cases)

[Christian Coachman](https://media.digitalsmiledesign.com/business-marketing/author/christian-coachman) - Feb 14, 2019

[ 4 things to know about the iTero Element 5D ](https://media.digitalsmiledesign.com/business-marketing/four-things-to-know-about-the-itero-element-5d)

[Christian Coachman](https://media.digitalsmiledesign.com/business-marketing/author/christian-coachman) - Jul 2, 2019

[ Christian Coachman in conversation with Dr Marcelo Calamita ](https://media.digitalsmiledesign.com/business-marketing/christian-coachman-in-conversation-with-dr-marcelo-calamita)

[Christian Coachman](https://media.digitalsmiledesign.com/business-marketing/author/christian-coachman) - Jun 5, 2019

[ A dentist’s guide to incorporating an intraoral scanner in your clinic ](https://media.digitalsmiledesign.com/business-marketing/christian-coachman-in-conversation-with-ingo-baresel)

[Digital Smile Design](https://media.digitalsmiledesign.com/business-marketing/author/digital-smile-design) - Oct 17, 2019

[ The Holistic Dentistry Workflow ](https://media.digitalsmiledesign.com/business-marketing/the-holistic-dentistry-workflow)

[Christian Coachman](https://media.digitalsmiledesign.com/business-marketing/author/christian-coachman) - Jun 13, 2019

### Recent Posts

[ Look at THIS before investing in your next intraoral scanner ](https://media.digitalsmiledesign.com/business-marketing/look-at-this-before-investing-in-your-next-intraoral-scanner)

[Digital Smile Design](https://media.digitalsmiledesign.com/business-marketing/author/digital-smile-design) Dec 18, 2020

[ A day in the life of a DSD Coordinator ](https://media.digitalsmiledesign.com/business-marketing/a-day-in-the-life-of-a-dsd-coordinator)

[Digital Smile Design](https://media.digitalsmiledesign.com/business-marketing/author/digital-smile-design) Nov 19, 2020

[ 9 undeniable reasons to LOVE being a DSD Clinic in 2020 (and beyond) ](https://media.digitalsmiledesign.com/business-marketing/nine-reasons-love-being-dsd-clinic)

[Digital Smile Design](https://media.digitalsmiledesign.com/business-marketing/author/digital-smile-design) Sep 30, 2020

[ Turning the crisis into an opportunity: Christian Coachman on the iTero OnDemand podcast ](https://media.digitalsmiledesign.com/business-marketing/christian-coachman-on-the-itero-ondemand-podcast)

[Digital Smile Design](https://media.digitalsmiledesign.com/business-marketing/author/digital-smile-design) Jun 17, 2020

[ 4 ways that iTero Element Scanners support dental biosafety protocols ](https://media.digitalsmiledesign.com/business-marketing/ways-that-itero-element-scanners-support-dental-biosafety-protocols)

[Digital Smile Design](https://media.digitalsmiledesign.com/business-marketing/author/digital-smile-design) Jun 17, 2020

### Subscribe and Stay Informed

We're committed to your privacy. Digital Smile Design uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our privacy policy.

### Subscribe and Stay Informed

We're committed to your privacy. Digital Smile Design uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our privacy policy.

![blogging-freelance-iphone-34123](https://media.digitalsmiledesign.com/hs-fs/hubfs/blogging-freelance-iphone-34123.jpg?width=5472&name=blogging-freelance-iphone-34123.jpg "blogging-freelance-iphone-34123")

###### DSD SOCIAL MEDIA

- [**](https://www.facebook.com/DigitalSmileDesignOfficial/)
- [**](https://www.instagram.com/digitalsmiledesign/)
- [**](https://www.youtube.com/user/digitalsmiledesign)

###### CHRISTIAN COACHMAN SOCIAL MEDIA

- [**](https://www.instagram.com/chriscoachman/)
- [**](https://www.youtube.com/user/christiancoachman)

## [TERMS AND CONDITIONS](https://digitalsmiledesign.com/terms-and-conditions) | [COURSES PAYMENT POLICY](https://media.digitalsmiledesign.com/hubfs/Cancellation%20Policy-DSD%20Courses.pdf) | [PRIVACY POLICY](https://digitalsmiledesign.com/privacy-policy)  © COPYRIGHT 2019  DIGITALSMILEDESIGN.COM